Paul Ainsworth
Illustration, Canada
 
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Brief Summary
Freelance Illustrator/Graphic Designer ready to help out with any of your communication & art projects. Northern Ontario boy living in Southern Ontario.
Clients
National Hockey League
Bud Light
Tony Hawk Skateboard Clothing
Marshalls
Edward Pond Photography
GlaxoSmithKline
Allergan
YMCA
Pfizer
Taxi Canada Inc.
Taxi 2
Sid Lee
Bruce Mau Design
Kraft
Unilever
Professional Experience
July 2012 to Present
Republic Live, Inc. (Boots and Hearts Country Music Festival)
Graphic Designer/Art Director
Played Key role in the Design department working closely with Marketing Director and Creative Director:
• Creating Billboard advertisement for event
• Layout, Design and Production of event booklet given out to 70, 000+ fans.
• Quality control over design work that was given to other designers
• Created graphics for Social Media and Jumbotron graphics during festival
• Made myself available for any design project with very tight turn-around

July/October 2012
TAXI Canada Ltd.
Freelance Graphic Designer/Art Director (2 month contract)
Played integral part in new business pitch to major beer label, working closely with Creative Director. I also:
• Conceptualized packaging designs for new beer line.
• Set up design system for presentation pitch.
• Worked closely with Production Manager and studio to finalize mocked up packaging

Art Directed large installation for Kraft Canada Headquarters
• Worked closely with production studio keeping brand standards and overall esthetics of project throughuntil completion
• Onsite quality control of signage/installation

Designed cover for Edward Pond’s Creative Chef Annual Award booklet

Played valued part of Portland Property Group’s rebranding project of 49 Spadina Ave.
• Created brand identity to fit with their soon to be newly renovated building


July 2008 to July 2012    
BrandHealth Communications, Peterborough, ON
Graphic Designer/In-house Illustrator

I am routinely asked to bring my out-of-the-box thinking to projects that usually require conventional remedies.
In my day-to-day role I:
• conceptualize design systems from rough stages to completion, relating to print, digital, and video.
• support and collaborate with our Creative Director on projects for clients that are viewed on a national level.
• participate in meetings with clients and coworkers to discuss project articulation, personality,and conformability.
• am the In-house Illustrator for any and all work pertaining to Storyboarding, animation, technical,and digital illustrations.
• work efficiently and effectively on pressure-driven projects with quick turnaround times.

October 2005 to May 2008
Frameworth Sports Marketing, Toronto, ON
Lead Graphic Designer / Art Director    

In a leadership role, I oversaw junior designers and guided their design problems and tasks. I also:
• created a large product line of sports memorabilia for companies including: Mike Weir Authentic, the NHL, and Madison Square Gardens.
• designed awards given out to individuals and music groups who are members of the Canadian Recording Industry Association such as: Yellowcard, City & Colour, and Hedley.
• implemented the usage of new technology and proposed fresh ideas for existing and up-coming products.
• set graphic standards for on-going promotional materials for Frameworth Sports Marketing itself.

February 2002 to 2004   
Tony Hawk Skateboard Apparel, Huntington Beach, CA
Illustrator on retainer

As a freelance Illustrator, I always met project deadlines and kept in communication with their Creative Director
despite working remotely. During my tenure with the company, I:
• created and designed 11 illustrations used in their international apparel line.
• created images that can be seen on Tony Hawk Pro Skater 4, for Playstation 2, X Box, and Game Cube.
 
Awards and Recognition
Art Directors Club of Canada
Applied Arts Design Annual

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