Professional Experience
My Focus:
Be passionate about my interactive, advertising, and creative work while fulfilling my desire to deliver the best interactive or print experience possible.
My Formal Education:
INTERNATIONAL FINE ARTS COLLEGE
Aug. 1991 / Miami, FL Degree in Graphic Design, Commercial Art
Studies included:
Drawing, Publishing, Advertising, Marketing, Illustration, Photography, Animation, Business Law, Business Management, Typography
My Skillsets:
Adobe Acrobat CS5.5
Adobe After-Effects
Adobe Director 7
Adobe Dreamweaver CS5.5
Adobe Flash CS5.5
Adobe Illustrator CS5.5
Adobe InDesign CS5.5
Adobe Photoshop CS5.5
Adobe Premiere CS5.5
CMS, Joomla, WordPress
File Transfer Protocol
Final Cut Pro
Lightwave
Office XP 2007
Open Office
QuarkXPress 6.0
Quicktime 7
RealProducer
RoboDemo 5
Specular Infini-D
Swift 3-D
Web Development: ASP, CSS, DHTML, JS, PHP, SQL
My Affiliations:
August 2001 to Present National Association of Photoshop Professionals
My Other Skills
Bilingual in Spanish
My Experience:
ZIMMERMAN ADVERTISING
SR WEB DESIGNER / Aug. 2008 to Present / Ft. Lauderdale, FL
Designed multi-million dollar intranet and client web application; Creation of user-centric workflows, wireframes, visual mock-ups, and final design assets for the upcoming advertising system; Assisted product teams, off-site developers and QA teams
Lead GUI and web strategist for potential and existing clients;
Manage designers, design and develop HTML and Flash templates, assisted teams with flash ads, designed, developed and maintained web sites, built client social media sites, handled web analytics and SEO promotion, reported site results, assisted with web related brainstorming sessions for site development, social networks, advertising, branding and viral interaction.
CBS CORPORATION - CBS Sports
SR. WEB DESIGNER / Mar. 2005 to Aug. 2008 / Ft. Lauderdale, FL
Create, communicate and maintain UI system standards and best practices while implementing style guides; Manage team of designers; Assist producers, developers, programmers, sales and marketers with designs; Establish goals and timelines for projects
Creation of engaging user-friendly designs, information architecture, business analysis, wireframe and design mockups with advertising space for internal marketing and external clients
Assist Marketing departments with logos, promotional campaigns, web and print advertisements for CBS and other partners; Assist nationwide sales teams with design and checking of advertisements
Client list includes Dell, Honda, Toyota, Bayer, NFL, NCAA, Visa, MasterCard, PGATour, Comcast, Hewlett Packard, Dodge, Pontiac, Sprint, Ford, BFGoodrich, RBS, AT&T, Facebook, and MySpace
SOFTWARE TECHNIQUES, INC.
ART DIRECTOR / Sep. 2002 to Dec. 2004 / Winter Park, FL
Designed, built and maintained intranets, extranets, and client sites; Designed, wrote and distributed web content and marketing collateral, business cards, product hand outs, brochures, catalogs, banners, and multimedia content
Produced web promotions, implemented web sales, developed forums, email captures and email newsletters; Search optimized online presences
Designed basic and advanced interface for desktop appraisal software application
COMMERCE THRU DIGITAL TECHNOLOGY
SR. GRAPHIC DESIGNER / Jan. 2001 to Sep. 2002 / Orlando, FL
Designing web interface and software application for a variety of government applications such as One-Stop, Unemployment, and Education
Developed multimedia tutorials for 500+ areas named ‘Virtual Trainers’ to assist users with questions regarding application areas
Creation of graphics and web designs for marketing tools; color corrected photographs and scanned images; Built interactive multimedia business cards to provide company and product information to government procurement offices
EL SITIO – CLAXSON
WEB DEVELOPER / Mar. 2000 to Jan. 2001 / Miami Beach, FL
Designed and developed MGM’s Hispanic website for Casa Club TV in both Spanish and Portuguese; Built website from the ground up using ASP with in-depth information about the hosts, shows, how-to tips on home decor, a plethora of recipes, gardening tips, home repair advice, and multimedia for the hispanic audiences around the world
Assisted El Sitio's main site with backstage photography, editing and filming of events including Nine Inch Nails, Tori Amos, Winter Music Conference, and Blink 182.
TMP WORLDWIDE
LEAD PRODUCTION ARTIST / Jul. 1998 to Mar. 2000 / Ft. Lauderdale, FL
Managed designers in pre and post-production of print recruitment collateral including ads, brochures, posters, t-shirts, table tins, banners, window clings, and catalogs.
Conceptualized campaigns with artwork, layouts, and web graphics for a variety of clients such as Blockbuster, Eckerds, Washington Mutual, Edward Jones, Visa, Gwinett Health, Jabil, Ruby Tuesday, Home Depot
Assisted Dallas, Orlando and Atlanta TMP offices with creative requests
ABSOLUTELY FLORIDA MAGAZINE
PRODUCTION DIRECTOR / Mar. 1997 to Feb. 1998 / Miami Beach, FL
Maintained interactive online travel magazine catering to users in search of relative Florida information, activities and events
Creation and management of HTML, links to chat rooms, articles, games, maps, personal ads, scanning, and manipulation of photographs
Assisted Publisher with cover stories and layouts.
FREELANCE
MULTI-MEDIA ARTIST / Mar. 1993 to Present
Contracted to produce business identity, marketing campaigns, print & web advertising collateral, trade show materials, web system analysis, design and maintenance.
