Vince Lawrence
Music, United States
 
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Brief Summary
Vince Lawrence is an internationally recognized innovator in dance music.
Industry insiders recognize Vince as co-author of the first recording officially designated "house music".

Credited with the initial organization of Trax Records, the seminal Chicago House label, Lawrence has exposed some of the dance world's greatest prodigies, including Marshall Jefferson (Move your Body-THE HOUSE MUSIC ANTHEM.), Adonis, Farley Jackmaster Funk, and Jesse Saunders while inspiring many others. Vince and his team have filled the major labels need for great remixes, providing chart topping work for Michael Jackson, Madonna, Whitney Houston, Beyonce, R Kelly, John Legend, and many others.

As founder of Chicago's Slang Musicgroup, Lawrence has evolved from artist and producer to entrepreneur and marketer. Above all, he is a veteran of the street with an intuitive understanding of what youth culture craves, be it style and music or consumer products that he telegraphs to the street through soundtracks for advertising or non-traditional "under the radar" field marketing programs. Vince Lawrence's intimate relationship with pop culture and lifelong love of music have evolved into a unique insight that is eagerly sought out--from the trend hunters of Madison Avenue to the likes of pop stars the world over.

Clients
Atlantic Records, Arista Records,  BBDO Advertising, Burrell Advertisiing, Capitol Records, Draft FCB, EMI Music, Geffen Records, GYRO HSR, Island DEF JAM, Jive Records, Leo Burnett Advertising, Mirrorball, Mute, Noise Marketing,  Rythym KIng Records, Sony Music, Columbia Records, Tribal DDB, 
Professional Experience
President, Chief Creative
12 visible recommendations for this position Manage
PresidentEdit
Slang Music Group
Music industry
1995 – Present (16 years)

11 visible recommendations for this position Manage
PresidentEdit
Bang Productions
Privately Held; 1-10 employees; Music industry
March 1986 – January 1995 (8 years 11 months)

CEO, artist, composer, producer, remixer, engineer..
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ArtistEdit
Geffen Records
Public Company; 501-1000 employees; Entertainment industry
June 1986 – October 1987 (1 year 5 months)

Recorded album. Toured a bit.
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SVP Director Marketing & A&REdit
TRAX RECORDS
Privately Held; 11-50 employees; Entertainment industry
January 1983 – June 1986 (3 years 6 months)

Named label, developed label sound, signed acts, supervised recording and mastering sessions, promo campaigns, and national sales efforts.
TRAX, the original home of house music, gave birth to the biggest movement in club music since the dawn of Disco. TRAX stands in a class by itself, as the quintessential music catalog that defines the house sound.


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Awards and Recognition
RIAA gold certification; remixer-Jive Records artist Joe "Stutter" 
RIAA gold certification; studio-Jive Records artist Joe "Stutter"
RIAA platinum certification; remixer-Def Jam Records artist Sisqo "Incomplete"
RIAA gold certification; studio-Columbia Records artist Beyonce "Soldier"
RIAA gold certification; studio-Columbia Records artist Beyonce "Girl"
RIAA gold certification;(CD ,DIGITAL & RINGTONE) remixer-Columbia Records artist Omarion "Icebox"
RIAA gold certification;(CD ,DIGITAL & RINGTONE) studio-Columbia Records artist Omarion "Icebox"

TELLY AWARDS (3) Second Place, 2006 Billboard World Song Contest, Dance Category. 
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