Vicky Peterson
Art Direction, United States
 
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Brief Summary
As a well-seasoned graphics professional,I have worked successfully in all aspects of the industry; from pre-press production, animation storyboards, collateral campaign creative, logo design, mobile UI to web page design. My creative mind, tenacious attitude, sharp thinking and varied technical skill set, makes me uniquely suited to always finding solutions to any task set before me—especially the unusual or challenging ones. I get tasks done quickly, effectively, accurately and know how to communicate and work closely with a group. I am an enormous asset to any creative team.
Clients
 Taproot Foundation,Taproot Foundation, Taproot Foundation,Halosys Technologies Inc
Virtuosant
Naval Postgraduate School
Cornish & Carey Commercial
Zero Motorcycles
Taproot Foundation
CTB/McGraw-Hill
Borland
Cisco
Comstor
Lucent,
Philips Semiconductor
Raychem
Sun
WebEx
Westcon
Ask Jeeves
Fairmont
Web Van
Nancy Quiche
Cryogene,
Paracor
Ascend
Fujitsu
Raychem,
Bank of America
Providian
Fujitsu
C-Cube Microsystems
Gasonics International
Cadence
Elantec
Frame
Radix
Intellicorp

Professional Experience
Vicky Peterson
408.806.0644 cell * 509.562.8582 fax * [email protected]
http://www.peterson-design.com


SUMMARY OF QUALIFICATIONS    

Senior graphics professional skilled in web/interaction and print design:
• Experienced in successfully creating, managing, directing and adapting in a continually evolving and changing graphics industry
• Creative, tenacious, pleasant to work with and enjoys solving complex problems in a fast-paced environment
• Very technically proficient and has exceptional Photoshop, Illustrator and InDesign capabilities
• Successfully works as a freelance business, as well as, with small agencies and large corporate firms; such as, Cisco, Philips, Lucent, McGraw-Hill, Fairmont, and Bank of America
Strengths include:
• Web Banners
• Email Blasts
• Mobile and Web UI
• Marketing Collateral
• Flash Animation & Storyboards
• Logo and Identity Design
• PowerPoint Presentations
• Trade-show and Event Signage
• Vector Graphics
• Photoshop Illustration
• Direct Marketing Campaigns
• Trade Publication Ad


TECHNICAL SKILLS

Adobe CS applications
 -Photoshop
 -Illustrator
 -InDesign
 -Acrobat
 -Flash
 -Dreamweaver
 MS Office applications
 -Word
 -Excel
 -PowerPoint
 -Visio
Quark Xpress    
Keynote 
HTML/XHTML
CSS
Actionscript 2
CMS - WordPress, JOOMLA, ZenCart
Fetch
File Management and Organization
Mac and PC proficiency


EDUCATION/ADDITIONAL TRAINING

BS in Graphic Design, San Jose State University
Technical Training:
• Advanced Photoshop Skills, MacWorld Conference & Expo, San Francisco
• Photoshop for the Web2, UC extension, Santa Clara
• FlashMX, MacAcademy
• MS PowerPoint 2003 – level 1, CTB University, Monterey
• Dreamweaver CS3 Essential Training, Lynda.com
• ActionScript 3.0 in Flash CS4 Professional for Designers, Lynda.com - currently attending
Professional Training:
• Building Relationships, MindLeaders.com
  -Choosing Your Approach
  -Understanding Behavioral Intentions
• Business Ethics, MindLeaders.com
  -Ethical Dilemmas and the Law
  -Everyday Ethical Dilemmas


PORTFOLIO    

Please go to http://www.peterson-design.com and select the portfolio button to view samples of my work.


ADDITIONAL LEADERSHIP ROLES

• SCUBA Instructor, Peninsula Diving Center, Mountain View, CA
• Seneschal/Guild Leader, English Company of Foote Renaissance Guild, San Jose, CA
• Treasurer, Coyote Creek Condominiums Home Owner’s Association, San Jose, CA
• Quarter Master, English Company of Foote Renaissance Guild, San Jose, CA


HOBBIES & INTERESTS

Teaching SCUBA diving, Horseback riding, Renaissance history, Science fiction, Costuming, Violin, Irish dancing

 
PROFESSIONAL EXPERIENCE

April 2011 - present
Mobile UI, Web and Marketing Designer
Halosys Technologies Inc, Santa Clara, CA    
• Work with development team to create compelling user interface designs and assets for custom mobile products, web and enterprise services, satisfying and ensuring customer loyalty and increasing company revenues
• Develop web design, interactive ads, marketing collateral, and product marketing solutions, increasing product visibility, generating new business expanding customer base

March 2009 - present     Contract Clients    
Graphic Design Director
Virtuosant, Atlanta, GA
• Manage and develop marketing campaign collateral, web design, branding, communications and public relations services, while Working with Marketing VP to promote products and services,
to increase new product visibility and generate new business for an emerging start-up technology company

Senior Graphic Designer
Naval Postgraduate School, Monterey, CA    
• Assist Public Affairs Marketing department in all strategic marketing media, producing creative solutions from concept to completion; promoting publications, seminars and events; increasing visibility, and generating campus awareness

Senior Graphic Designer
Cornish & Carey Commercial, Santa Clara, CA
• Assist Director of Strategic Marketing in creative applications of all strategic marketing media for the business; producing creative solutions for special projects from concept to completion, promoting commercial real estate services, increasing visibility, generating new business and ensuring customer loyalty

Senior Web, Graphic and Flash Designer
Zero Motorcycles, Scotts Valley, CA    
• Develop web design, interactive ads, UI assets, marketing collateral, and product marketing solutions, increasing product visibility, expanding customer base

Pro Bono Web Designer
Taproot Foundation, San Francisco, CA
• Work with team to implement website for non-profit clients, create designs, assets, layout and interface with developers to create seamless CMS websites, ensuring customer satisfaction

Web, UI, Graphic and Flash Designer
Heritage Web Solutions, Provo, UT
• Produce and edit visual design solutions such as buttons, headers, menu bars, and Flash animations for e-commerce clients, promoting their products and services, satisfying and ensuring customer loyalty and increasing company revenues

June 2005 - April 2009
Senior Graphic Designer/Art Director
CTB/McGraw-Hill, Monterey, CA    
• Produce interactive and print-based graphical solutions, from concept to completion, and manage special projects to promote products & services, increasing product visibility and generating new business
• Develop creative solutions for multi-million dollar proposals, increasing customer base and ensuring customer loyalty
• Maintain data systems and file base, supporting organization structure for the creative team and its system set-up for on-time project delivery and cost containment         

October 1998 – June 2005
Sr. Graphic Designer/Creative Services Specialist
DeCarolis Design & Mktg, San Jose, CA
• Develop interactive and print-based creative solutions for major clients, through concept, strategy, execution and production of projects, growing client visibility, ensuring customer loyalty, expanding customer base and significantly increasing company revenues
• Manage design department assets, files, and procedural systems for cost containment and on-time project delivery
Clients: Borland, Cisco, Comstor, Lucent, Philips, Raychem, Sun, WebEx, Westcon, Ask Jeeves, Fairmont, Web Van, Nancy Quiche, Cryogene, Paracor

March 1997 - October 1998
Senior Art Director
Dulin Advertising, Redwood City, CA
• Create concept, design and presentation of marketing campaigns, ads and collateral, which successfully fulfill client needs, ensuring customer loyalty
Clients: Ascend, Fujitsu, and Raychem

May 1994 - March 1997
Senior Collateral Designer
TMP Worldwide/HR Advertising, Santa Clara, CA    
• Develop marketing campaign collateral, ads, and creative successfully increasing client visibility and loyalty, generating new revenue for the company
Clients: Ascend, Bank of America, Providian, Philips Fujitsu, C-Cube Microsystems, Gasonics International, Cadence, Elantec, Frame, Radix and Intellicorp

ADDITIONAL RELEVANT EXPERIENCE
• Design and produce a variety of business collateral, marketing pieces, identity packages, event signage, packaging, ads, direct marketing and print, successfully satisfying client needs
• Meticulously perform many essential print production duties for on-time project delivery and company cost containment 
Companies: ASAP Print & Copy, Winchester Printing, Valley Printing, San Jose Logo Company, De Anza Design & Publicity Center, Copymat, and Alphagraphics
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