Chrisine Cavataio
Jewelry Design, Commack New York United States
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Contact details
Tel: 631 499-3663
Brief Summary

Owner and designer Christine Cavataio’s  past history in Directing and developing brand marketing as attributed to the success of some of the major brands today. Working with Polo/Ralph Lauren, Abercrombie and Fitch and others during the years of their greatest growth as a brand has given her the experience needed to help move any company from ordinary to the extraordinary.

This is a portfolio of my jewelry design work if you want to see some of my graphic design work please go to




I have directed videos, brand marketing and advertising collateral, website design and photo shoots in order to create some of the finest visual branding that has been seen in the retail field. Some of the companies she has contributed her talents to are Tommy Hilfiger, Calvin Klein, Structure, Rosendales Restaurant, The Limited, Victoria’s Secret and others.

This portfolio is mainly the jewelry line I design now and sell in a number of stores here on the north shore of Long Island and on my website
Professional Experience


Promoting materials via Graphic Design, Video and Web

15 years graphic design marketing experience




Ÿ  Graphic design

Ÿ  Website design

Ÿ  Marketing collateral

Ÿ  Branding/identity

Ÿ  Campaigns

Ÿ  Flash introduction:

Ÿ  Website design:

Ÿ  Video samples:

Ÿ  Work samples:

Ÿ  Proficient in Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Quark, Flash, Dreamweaver, FinalCut Pro, Motion, and DVD Pro.

Ÿ  Home Office Includes: Mac ox 10.6.4, Fax, Copier, High-Speed Internet, and Telephone.




Clients serviced since 1998

Details, a restaurant

3 years

Ÿ  Logo design

Ÿ  The design of a DVD press kit including promotional video I have done for him on the restaurant “Rosendales” and the packaging of the press kit.

Ÿ  Produced over 5 videos for promotional use of the restaurant.

Ÿ  Produced a 12 page brochure for Bocuse D’ Or USA event

Luna Aromathology

1 year

Ÿ  Developed and created marketing materials for beauty product line.

Ÿ  Researched trends and materials for product line.

Ÿ  Developed theme and packaging, logo and promotional materials (photography, signs, catalogs, brochures, cards, press kit, and website) for line.

Ÿ  Promoted the line at trade shows and developed trade show displays and backdrops.

Ÿ  Researched and contacted stores for sales and worked with salespeople to distribute line. Luna was sold in Bergdorf Goodman and Hotel Del Coronado in California amongst others.


Ÿ  Designed store fronts, hangtags for sportswear and 7 videos for in store use.

Ÿ  The hangtag designs received a “How” award in their magazine edition competition 2001.


Ÿ  Designed product textile prints and surface designs for pottery.

Contractual Work

Ÿ  Worked with various organizations to produce brochures, logos, hangtags, videos and graphic tee shirt designs.



Director Merchandise Marketing


Ÿ  Managed marketing and creative design of graphics and packaging for merchandise. i.e.: logos, hang tags, all paper marketing, and web site design.

Ÿ  Maintained continuity between the brand, its customer and the marketing of the brand.

Ÿ  Relocated marketing design that was being done with outside sources and brought it in-house which saved the company thousands.

Ÿ  Enforced our brand identity throughout our labeling in order to keep maintain strong brand recognition and saving the company greatly in the price of manufacturing so many various woven labels.

Ÿ  Directed and arranged photo shoots for the jeans labeling and directed my staff as to the design for the hangtags and flashers.

Ÿ  Marketing was geared to depict a lifestyle that our customers aspired to.


Previously employed as Freelance Fabric Print Designer with TOMMY HILFIGER (1993-1995); Art Director with Calvin Klein (1989-1993); Art Director with Polo/Ralph Lauren (1983-1989).




Fashion Institute of Technology


*References available upon request.

Awards and Recognition

HOW for design of hangtags for the clothing line Structure

Different write ups online about the Steamheat design jewelry:



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