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Arielle Jordan
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Client: Farmers Insurance. Print, 8.5 x 11. Copy and Art Direction by Arielle Jordan, 2013. ("It was the 1940s. Farmers employees volunteered for service both at home and abroad during World War II. Some planted Victory Gardens, some served with General James Doolittle, and some even hand-stitched customers’ policy files with a needle and thread to avoid using staples when metal was in short supply. Today, we still believe that the little things can make a bigger impact. Whether it’s a teddy bear for the child whose home was damaged during an earthquake or an internet connection for those without power. For us, it’s about more than insurance.")
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