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Paul Vickers
Design Agency, France Ile-de-France Paris
 
Tel: 33 553061695
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Branding, Strategy, Innovation, Packaging, Visual Communications
Brief Summary
Corporate branding, product branding and packaging Creative Director with extensive international experience at six of the worlds leading agencies: Pentagram London, Design Solution London & Paris, Interbrand New York, Desgrippes Gobé Hong Kong & Tokyo, Dragon Rouge Paris. I have successfully built and led creative teams on award winning, strategic assignments for blue-chip clients in most of the world’s major markets. Strong client facing and team mentoring skills. Proven professional track record.

Clients
Coca-Cola China,
Coca-Cola BonActive Hong Kong,
CJ CGV Multiplex Cinemas Korea,
Danone Jacob's Malaysia,
Danone Splash of Fruit China,
Dongwon Food & Beverage Korea,
Lipton China,
Pernod Ricard Martell China,
Univera Korea/USA, 
Uni President China/Tiawan,
Lotte Credit Card Korea,
Philip Morris Japan,
P&G Japan,
SKII Japan.
JPMorganChase USA,
Alcan USA,
MetalSite USA,
BMW Financial Services USA,
Hallmark USA,
First USA Credit Cards USA,
Coca-Cola Wines & Spirits/Stolichnaya Vodka USA,
Acteon Group France,
Carrefour France,
Credit Agricole France,
Dragées Martial France,
Fazillac Noix France,
Godard Foie Gras France,
Kraft Europe/USA,
Le Tanneur France,
L'Usine Western Bakeries Saudi Arabia,
Nestlé Waters France      
Oliver Grant France/Europe,
Royal Geographical Society UK,
Soco France,
Tanneries Roux France,
Thorntons Chocolates France.
The European Commision at the Hague, Europe,
United Nations Copenhagen Climate Change Conference, Europe,
Professional Experience
Curriculum vitae
Paul Vickers Creative Director
e-mail [email protected]
Tel +33 (0)5 53 06 16 95
Mobile +33 (0)6 61 50 25 97
Serveillac 24420 Coulaures France
www.paulvickersdesign.blogspot.com

Corporate branding, product branding and packaging Creative Director with extensive international experience at six of the worlds leading agencies: Pentagram London, Design Solution London & Paris, Interbrand New York, Desgrippes Gobé Hong Kong & Tokyo, Dragon Rouge Paris. I have successfully built and led creative teams on award winning, strategic assignments for blue-chip clients in most of the world’s major markets. Strong client facing and team mentoring skills. Proven professional track record.


Professional experience
8.2006-present
Vision 360° Creative Director - Consultant Paris, France
Programme Director Visual Communications


Branding and design Creative Director/consultant to leading Paris agencies, specialising in FMCG, food & beverage, cultural & destination branding. Responsible for leading international accounts in Asia, USA, Saudi Arabia and Europe. Clients include: Nestlé Waters, Kraft Foods, Maxwell House, Lucibel, Compal, l’Usine Western Bakeries.

Consultant Ventoris Consulting Group, France.
Programme Director/Professor Visual Communications Ecole Bleue Paris.
Professor Visual Communications: Branding/Packaging, Strate College Sèvres, Paris.
Professor Communications Design Parsons New School for Design New York, Paris Campus.

8.2004-8.2006
d/g* Desgrippes Gobé Group
Regional Creative Director Asia-Pacific Tokyo, Japan

Regional Creative Director Asia-Pacific d/g* Tokyo, responsible for Tokyo and Hong Kong creative teams, working on strategy, corporate and product branding, packaging and design projects throughout Asia.

Responsibilities include: creative direction of Tokyo and Hong Kong teams, overseeing multiple projects in six different Asian markets, new business initiatives, recruiting and building creative team, mentoring and liaison between Paris and Asia offices. Responsible for $4.3 million fee turnover 05-06.
 Clients include: CJ CGV Multiplex Cinemas KR, Coca-Cola China, Coca-Cola BonActive HK, Danone Jacob's Malaysia, Danone Splash of Fruit CN, Dongwon KR, Lipton CN, Pernod Ricard Martell CN, Univera KR/USA, Uni President CN/TW, Lotte Credit Card KR, Philip Morris JP, P&G JP.

9.2001-7.2004   
Vision 360°                         
Creative Director and partner Paris & New York.


Vision 360° is a global branding and design consultancy. We work with clients to develop brand positioning and design strategies across all platforms of corporate communications, corporate branding and identity, product branding, packaging and retail environments.

8.2000-8.2001   
Interbrand Corporation                     
Creative Director
New York, USA.


Creative director of brand and identity design at Interbrand New York. 

Major clients include JPMorganChase: brand migration following merger to create the world’s largest financial institution, Alcan: creation of a new brand strategy following the Alcan-Algroup merger, MetalSite: development of a new brand identity for the e-business metal markets leader, BMW Financial Services, Hallmark, First USA, Coca-Cola Wines and Spirits/Vodka.

Responsible for the creative direction of the New York office’s corporate identity and brand design team, comprising fifteen designers, senior designers and design directors structured in three teams. Turnover 2000 $25 million, corporate identity/branding $11 million.




1992-2000   
Vickers Design International          
Creative Director and principal 
Paris, France.


Principal, Vickers Design International, a Franco-British design and visual communications consultancy with experience of the United Kingdom and European markets. Areas of activity include corporate and brand identity, print: brochures, catalogues and collateral material, packaging, signage and retail design.

Clients include: Carrefour: supermarkets, Crédit Agricole: banking, Godard: foie gras and gastronomy, Le Tanneur: leather goods, Moulinex: consumer goods, Oliver Grant: prêt à porter, Royal Geographical Society, Soco: luxury goods, Tanneries Roux: luxury goods, Thorntons: chocolates.

Annual turnover 1 million francs.


1989-1992   
Design Solution/Total Design Solution         
Creative Director, Paris office
Paris, France.


Jointly responsible, with the managing director, for the development of the Paris office of Design Solution, London and the subsequent joint venture with Total Design, Amsterdam, Holland.

Responsible for the recruiting and creative direction of five designers, for all creative and project management activities from concept and presentation through to final production. Special responsibility of reporting between the Paris and London offices and liaison between the Graphics and Interior design teams.

Turnover 1990 5.5 million francs.


1983-1986   
Sutherland Hawes Design Ltd
Creative Director
London, Great Britain.


Responsible for the building and creative direction of a team of four designers.


1979-1982   
Pentagram Design Ltd                     
Senior Designer
London, Great Britain.


1978 Internship    Minale Tattersfield & Partners Graphic Designer
London, Great Britain.

1976 Internship    Fitch & Company Assistant Designer
London, Great Britain.


Qualifications

1976-1979    Accepted by the Royal College of Art for the Master of Arts degree in Graphic Design.
London College of Printing & Graphic Arts, London, Great Britain. (Now London College of Communication)
BA degree in Graphic Design with 1st class honors.

1970-1975     Bedales School, Hampshire, Great Britain.
3 A level examination passes, 6 O level examination passes











Publications, awards and conferences


2010 - present Editorial team at ‘Brand New’ - international correspondent on branding design for France.
2009 Gold Award in 2009 Pentawards for Lucibel ecological light bulb packaging design.
12.2010        Conference speaker ‘Packaging Design – what is packaging design, what is the role of the packaging designer?’ Ecole de Design Nantes Atlantique.
11.2005 Guest speaker Radio France International Tokyo, 'La Francophonie'. ‘Japon: Le français… c’est bon pour la santé !’ Branding, French names and the Japanese market. Broadcast 11.2005
2007 ‘Designers on Design: the Emotional Brand Experience’ published by Rockport Inc. featuring Asia-Pacific design projects led by Paul Vickers.

Projects published in numerous annuals, awards and reviews including Graphis Packaging, Graphis Letterheads, Graphis Design, Design and Art Directors Association annuals, Pentawards 2009, Design: Between business and art - Korea 2005, Branding Design 2 Annual - Japan 2006.
Professional membership: D&AD UK, AIGA USA, RSIAD UK.

Lecturing
2002-present L’Ecole Bleue, Paris.
School of Design. Programme Director/Professor Visual Communications. Course taught in English to 1st – 5th year students.

2008-present Professor Strate College Designers, Sèvres, Paris. Creative direction, branding and packaging design, Masters and 4th year, course taught in English.

2006-2007 Professor Intuit-Lab Ecole de Communications Visuelle, Paris.
Masters Program, 5 th year Visual Communications - Branding.
Creative direction, strategy, branding and agency practice taught in English/French.

2006-2007 Visiting professor ECV Ecole de Communication Visuelle, Bordeaux and Aix en Provence.

2009 - present Visiting professor ‘Packaging Design’ Ecole de Design Nantes Atlantique, France.
Personal

Nationality British. DOB 09-07-58, London Great Britain.
Married.
Bilingual English and French.

Other interests

Travel and trekking in over 80 countries.
Member World’s Most Traveled People Club, ranked 3338th Most Traveled Person in the World. Mountain and volcano climbing: Mt Kala Pattar Nepal 4 600m, Mt Agung Bali 3 142m, Mt Orsono Chile 2 652m, Mt Etna Sicily 3 350m, Mt Fuji Japan 3 776m.
1989 Trans Himalayan Bicycle Expedition in conjunction with BBC Television and the Royal Geographical Society. Expedition leader and producer of BBC TV/RGS ‘Mick Burke Award’ winning documentary film.
1990        Author ‘Bicycle Expeditions’ published by the Expedition Advisory Centre, Royal Geographical Society.
1986-1988    Around the World Bicycle Expedition.
Author ‘Down hill all the way’, an account of a 12 000 mile journey around the world by bicycle.
2011 Researching and writing a book about contemporary design trends in Japan. 3/3  
Awards and Recognition
Pentawards Packaging Design Gold Award 2009
Professional membership D&AD UK, AIGA USA, RSIAD UK
Work published:
Package Design Taschen 2010,
Branding Design 2 Japan,
Design: between business and art, Korea,
On the Emotional Brand Experience, Rockport USA,
Graphis Packaging,
Graphis Design,
Graphis Letterheads,
D&AD Annuals,




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