Sum May
Illustration, Hong Kong SAR
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Contact details
pak tin est
block 10
Tel: 60317082
Brief Summary

Maysum Biography


As a style of creative, innovative make-up artist, but also a multimedia artist ,creative director of wahahafactory, illustrator ,fashion designer with more than 7-year experience in creative media field and working along fashion, photography, art direction, illustration, painting,  video and printed materials.

 is a multimedia artist.


She has published a book<shek kip mei street>,and 2012 latest book<Let  Art  Bloom-from art to makeup>


 In the creation and make-up talent and achievements have received worldwide recognition and appreciation of the media, such as Japan <妝苑so-en >, the world's leading blogger-style bubble, <Vogue>.


She is constantly working on her own innovative techniques always pushing and blurring the boundaries not only between art and fashion but also art and make up. The most important element of May’s work is to be able to use her creativity to promote happiness and enhance one’s individuality. In 2006, May Sum set up her creative label Wahahafactory (




Wahahafactory is an international  multi-media creation unit and was established in 2006. Our aim is to promote love and happiness to our partner and reader through creative work. And there is also an deeper meaning with Wahahafactory. We would like to work out some funny and inspiring work, thus to make Wahahafactory the most creative



She has accumulated lots of experience through collaborative works with various famous fashion and beauty brands including Disney, Shu Uemura, Chanel, Shisedio, Land Crawford, LCX, Vivienne Westwood(A Life in Fashion Exhibition),Apivita,  vs sassoon .Fancl,YUBZ, 5CM, GROOVISIONS,le saunder ,Dove, Dior,, LUCKY BRAND JEANS, Land Crawford, Giffarine, Clinique , Just diamond,Harbout City, Catalog, Jollyshandy, APM, DTC, MegaBox, HKTB

…….. and more. Her diverse experience creates a unique style accredited only to her and her artistic talent.

Professional Experience




STYLIN': Personal Expressions exhibition at LaBelle Salo

CNE X maysum collection2012ss from feb-june 2012


LCX X GROOVISIONS collaboration project— "chappie + (chappie plus)"

1 june -3july, 2012--LCX X maysum backstage exhibition

01june2012---Maysum new book<Let  Art  Bloom-from art to makeup> pre launch at LCX

18july2012---Maysum new book<Let  Art  Bloom-from art to makeup> official launch at HK book fair,pageone,and every bookstore 18july2012-24july2012


Maysum Asia art tour

First station-- 21-27oct 2012 shanghai Wheelock square Xmaysum lipstick sculpture

22-28/10/2012--Chow Sang Sang "Joyful Moment" Fine Art Face Project  Exhibition---Festival Walk

nov2012-dec2012---SaSa Methode SWISS Xmaysum tote bag design project

8/12 Collection cosmetic makeup workshop


nov-dec 2012 Land Crawford charity project-charity bear workshop and bear design

07/08 Sassou X maysum body paint event

08/12 BE X COLLECTION X MAYSUM –xmas party makeup workshop

15/12 maysum makeup workshop launched




Feb 2011

Wahahafactory 2011SS Juicy Acorn collection



Shu uemura Xmaysum “love”lashes exhibition at THE ONE



Melissa + Gaetano Pesce shoe design event at D-Mop



<Jessica code 8th > celebration exhibition



Wahahafactory  Diamondshaped 2011summer collection



Maysum X catalog Koetic Friday-- glamour 70’s tee collection


11 july -1 aug 2011

TDC gallery Xmaysum “all you need is love”exhibition

maysum Xartessorio –super bybie animals collection

Maysum X keo W.-super bybie first 3D

Maysum Xamenpapa -2011 ss tee collection

Maysum X lo wog (bako studio)makeup photography exhibition


1 SEP 2011

wahahafactory X artessorio our dream bag-limited clutch collection

and W collection –my dream bag world wide design contest


1oct2011 to 1nov 2011

grand century place X maysum Halloween exhibition


Dec 2011

Amenpapa X maysum f/w tee collection


Dec 2011

Chow sang sang X YAF Xmaysum “joyful moment” shop exhibition









<Face magazine>2010 s/s fashion feature illustration design


Jan 2010/02/05-23/3/2010

HKTB "art in motion" tram design project launch


Feb 2010

wahahafactory ss2010 collection—animals pattern


Feb 2010

Wahahafactory in<flash back>illustration book was published


01 APRIL-15 MAY2010

silvercord Xmaysum "in the wonderland" shopping mall exhibition



CUP Magazine 100th Issue Celebration“Hong Kong Diary” Photo Gallery and Charity Bazaar

time and location:

Times Square G/F, Cover Piazza 21 May – 23 May 2010 10am – 10pm

JCCAC Central Courtyard 14 June – 20 June 2010 10am – 10pm


May 2010

wahahafactory ss2010 collection—animals pattern 2---back to 80s


May 2010

shu uemura Tokyo Lash Bar 2010 –neo Tokyo odyssey

lashes crossover project


June 2010

Amenpapa X Ztampz  bible tee project


July 2010

London accessories brand---M9 X Wahahafactory crossover first launch at Magenta


July 2010

ARTESSORIO (Holland) X WAHAHA FACTORY (Hong Kong) Asia crossover project


June 2010

Doraemon 40th anniversary artist crossover project

And ---3D Doraemon figure charity for --- Children Cancer Foundation


13 Aug 2010

Clinelle  X Maysum umbrella design project


1Sep 2010

Kipling crossover promotion-- figurine design


13Seop 2010

Kiehl’s x Leo e-campaign


13Nov to mid Dec2010

Lane crawford 160th anniversary fashion makeup exhibition

Celebrate New Traditions commemorative book


Nov 2010

Catalog  X maysum select shop interior illustration


Nov 2010

A Book of 'Graphics Alive 2' project released


Dec 2010

Jolly shandy ---advisement illustration


Nov 2010

Amenpapa X Ztampz  bible tee project—f/w2011 collection & X’mas collection design


Dec 2010

ARTESSORIO (Holland) X WAHAHA FACTORY (Hong Kong) Asia crossover project—2011spring collection








19 Jan - 25 Jan2009

APM CNY 09 Flea Market


APM/Ground Floor, Concourse, Upper Concourse




LCX Xmaysum Spring summer2009 shopping mall visual design


February 26- March 13




LCX Xmaysum VIP cosmetic bag launch




YAF X Lane Crawford Exotic Animal Sculpture exhibition


1 April to 30 April 2009

LCX X maysum art and makeup exhibition


1 April

super bybie collection launch at LCX TST


05 may 2009

east touch X ettusais X maysum nail art project



Cosmo girl X mayum creative makeup crossover project


june 2009

shisedio group charity promotion main visual design


june 2009

EMBROSYST visual communications e magazine art project


Aug2009 wahahafactory  accessories collection launch at Magenta


01 Sep to 30 2009

maysum “ART JAM”exhibition at Magenta


November 25,2009

Seminar with The Open University of Hong Kong


Dec 2009

Fashion and Beauty magazine Crossover project

Silvercord sparkling & gorgeous party mark exhibition




crossover exhibition

YUBZ art crossover,photo and 3D sculpture
"my little forest" exhibition at LOG-ON(city super)

Jan 2008 illustration for MUSE X Hong Kong Arts festival
programme"Titus Andronicus" adv


2nd Solo exhibition "love and attitude exhibition HK tour 2008"
section1---at Kapok


group exhibition

"funny chinese mask"APM art crossover work and exhibition

04-02-08 to 08-03-08
2nd Solo exhibition

section2---the little person at Philia X World vision

01-03-08 to 31-03-08
2nd Solo exhibition

section 3---the little person at Hong Kong Les Artistes Cafe & Art Gallery

march 2008

hk arts development council "Mobile Art Gallery 2008" Light box panels of bus shelters design winner

25th march,2008

maysum X Face magazine “Converse” art jamming feature


7thmay,2008 X Children's Cancer Foundation兒童癌症基金Online Charity Store


Face X Sammi cheung X Maysum X Joho ho 四川振災插畫拍賣



hk arts development council "Mobile Art Gallery 2008" Light box panels of bus shelters design



the 6th International Competition "Nagoya Design DO! 2008"

red dot award: communication design 2008

july 2008

crossover project X Apivita crossover umbrella design

young illustrators award2008


august 2008

MUSE magazine book fair2008 contribution mobile wallpaper download page launch


Vivienne Westwood design workshop project---Master class lecture

Vivienne Westwood exhibition ----art direction and makeup



New Monday 潮must exhibition illustrator


Start from sep 2008

Maysum art column at Milk Magazine


29 Sept to 10 Oct

Maysum X APM 10.1 pop art gallery. pop art 中國領導人畫展


1-12 -2008 to 31-1-2009

Hong Kong’s first collaboration with V&A, London

Swire stages Vivienne Westwood A Life in Fashion Exhibition 世界巡迴展覽—香港站

( maysum art direction +makeup photo exhibition for Vivienne Westwood)



October 2008

Mocainu figure crossover international exhibition

Nov 29, 2008-Jan 5 2009

Mind style X Disney Stitch project 626 world tour exhibition

Location: Delay no more

Dec2008 first collection launch

Bybie in the Gallery de vie

Dec 5-31,2008

Maysum illustration solo exhibition at Gallery de vie





art project and exhibition

shu uemura x wahahafactory crossover for powder foundation
 natural glow finish 2007

june,2007 Gucci x Hugo boss creative image design in men’s uno
june,2007 canon X jet X wahahafactory illustration feature


group exhibition

feel good project session 3,Taipei summer2007


group exhibition

love and attitude exhibition in Lab yellow

aug,2007 TVB makeup consultant for 2008calender
aug,2007 product stylist for DTC
aug,2007 Fossil tin box design competition final round


group exhibition

Fossil tin box design exhibition in LCX

aug,2007 Blablabra design competition final round


group exhibition

Blablabra design exhibition in MegaBox

sep,2007 HKYAF X Dove –celebrate yourself art programme and
nov,2007 HKYAFX Standard Chartered Bank—“HeART in the
 community”community art programme and exhibition

nov,2007 to dec 2007

group exhibition

MegaBoxing Day exhibition

dec 2007

group exhibition

x’mas swan exhibition in APM shopping mall

dec 2007

art project

YUBZ catalogue makeup+art and concept director

dec 2007 illustration for MUSE magazine (issue 11)cover




1st solo exhibition

art and makeup exhibition  part 1


1st solo exhibition

art and makeup exhibition  part2

2006-2007 setup creative label Wahahafactory

art project

wahahafactory illustration at u+ magazine


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