BENJAMIN LEIBOWITZ
96 5th Ave • Apt 10J • New York, NY 10011
[email protected] • 914.282.8288
OBJECTIVE
Bucknell University graduate seeking a position in brand strategy and business development. Diverse experience in marketing and client relationship management, with the ability to analyze market data, strategically meet customer needs and develop customized business solutions.
WORK EXPERIENCE
BANCHET FLOWERS (High End Floral Artistry) NEW YORK, NY
Director of Strategy and Business Development May 2012 – Present
Create brand awareness through social media campaigns and non-traditional marketing strategies.
Initiate new business opportunities, diversify client base and expand market share.
Increase sales by driving consumer traffic to the website and increasing foot traffic to the shops.
HURON CONSULTING GROUP (Healthcare Consulting Firm) NEW YORK, NY
Opportunity Assessment Analyst May 2011 – May 2012
Assessed hospital inefficiencies in the revenue cycle and calculated the impact of Huron’s integrated solution.
Acquired and processed client data through strategic pricing, charge capture and managed care contracting.
Interviewed and shadowed hospital staff to determine the workflow processes and culture of client site.
BOARDEX (Relationship Consulting Firm) NEW YORK, NY
Client Relationship Executive September 2010 – January 2011
Managed a $500,000 portfolio of 50+ non-profit accounts which included Harvard University & United Way.
Analyzed client needs and prepared customized presentations showcasing the capabilities of BoardEx.
Developed innovative solutions and strategies identifying new business opportunities for customers.
Designed and implemented a marketing campaign which increased the usage of BoardEx among clients.
KIRSHENBAUM BOND SENECAL & PARTNERS (Marketing and Advertising Firm) NEW YORK, NY
Account Management Intern Summer 2009
Conducted an evaluation of the Converse brand, analyzed the consumer market and identified market trends.
Created and pitched 10 business ideas for Converse in front of the CEO, President and Founders of KBSP.
Participated in PR and strategy projects for Panasonic, the Ad Council and Wendy’s.
Performed competitive analysis to evaluate Panasonic’s market share and potential growth opportunities.
DAVID BOWLER WINE (Wine Importer Distributor) NEW YORK, NY
Wine Associate Summer 2008
Revamped the in-house wine database to increase the efficiency of product tracking and inventory.
Attended wine tastings, wrote informal wine reviews and learned the language of the wine industry.
EDUCATION
BUCKNELL UNIVERSITY LEWISBURG, PA
Bachelor of Arts May 2010
Majors: Economics and Philosophy; Minor: French
Cumulative GPA: 3.4
UNIVERSITE FRANÇOIS RABELAIS TOURS, FRANCE
Semester Abroad Spring 2009
DELF B1 French Language Proficiency Diploma
SKILLS/ACTIVITIES
SALESFORCE AND CRM SYSTEM EXPERIENCE 2010 - 2011
Daily use of Salesforce to track customer interaction and new business opportunities at BoardEx
KAPPA SIGMA FRATERNITY
Inter Fraternity Council Representative 2007 – 2010
Charter Member/ Founding Father, reinstated Kappa Sigma at Bucknell
TWO TIME NATIONAL OUTDOOR LEADERSHIP SCHOOL (NOLS) GRADUATE Summers 2004 - 2005
30 day backpacking expeditions in Alaska and Wyoming
Lead a team of students 35 miles through challenging terrain with limited supplies
GOLF INSTRUCTOR Summers 2007 - 2009
Instructed beginner golfers in swing mechanics and short game
Created and expanded client base through advertising