We think life is too short to make ordinary stuff. Call us crazy, but we're passionate about pursuing great ideas. We reach for solutions that reach people. We seek outcomes that are remarkable, honest and, occasionally, truly sublime.
We ask "why" a lot. We also ask "why not?"
We love design. We love what we do. We want to use what we do to make the world a better place. Is that corny? We don't think so. We're small, but we think small is beautiful. We're a start-up with years of experience. We've been lucky to have worked on a number of great brands and projects. And we've been lucky enough to have received some recognition over the years, for which we are infinitely grateful.
We welcome new challenges and experiences (yes, people say that, but we really mean it).
We think our website gives you a fair idea of what we can do. Call us if you want to make something extraordinary together.
Allaire Apple Boom Island B.T. McElrath, Chocolatier Center for a Sustainable Economy (CSE) Culture Shock Cambria Dayton's ecoEnvelopes ecoThynk Fresh Energy (ME3) Ikaati Institute for Local Self-Reliance (ILSR) Hafermann Photography Marshall Field's Metro DentalCare Medtronic ME3, now Fresh Energy Neenah Paper Northwoods Advertising Organic Design Operatives (ODO) Prime Therapeutics Sportivo Target The Studio Virgin Vision Paper Wright At Home
Packaging HOW, 1999 International Design Competition Print, 1998 Regional Design Annual AIGA Minnesota, 1998 Design Show of Excellence AIGA Minnesota, 1998 Design Show of Excellence Green Leaf Award
Identity HOW, 1999 International Design Competition AIGA Minnesota, 1998 Design Show of Excellence
Center for a Sustainable Economy Identity Print, 1998 Regional Design Annual
Dayton's-Hudson's/Marshall Field's Marshall Field's Mixed Greens Salad Bar Identity Logo 2002 Creativity 31, 2001 Award of Distinction Big Book of Logos 3
Hinky Dink's Restaurant Menu Graphic Design:USA American Graphic Design Award
Wright At Home Identity Creativity 33, 2003 Award of Distinction HOW, 16th Annual Self-Promotion Competition, 2003 American Corporate Identity 19, Award of Excellence, 2001
Hafermann Photography Identity and Business System HOW, 1997 International Design Competition AIGA Minnesota, 1997 Design Show of Excellence AIGA Minnesota, 1997 Design Show of Excellence Green Leaf Award
Neenah Promotions Little Big Books Paper Sample Books Print, 2005 Regional Design Annual p.166
Cosmos Black Print Ad Communication Arts, May/June 2004 Issue: Neenah Paper "Green is the New Black" ad receives highest-ever reader rating in CA's message impact study.
Organic Design Operatives Pea Pod Cards AIGA Minnesota, 2006 Design Show of Excellence AIGA Minnesota, 2006 Design Show of Excellence Green Leaf Award
Apollo 13 Event Invitation Creativity 31, 2001 Award of Distinction
David Breshear's Everest Event Invitation and Reminder Card AIGA Minnesota, 1999 Design Show of Excellence
Shea, Inc./Gardner Design
Shea Identity and Business System Creativity 31, 2001 Award of Distinction
Shea/Gardner Design's Chinese New Year Holiday Self-promotion Print, 2000 Regional Design Annual AIGA Minnesota, 2000 Design Show of Excellence
Studio Flux Identity and Promotions The Modern Way Kenaf Kit Type Style Finder: Rockport, 2006. p.204 AIGA Minnesota, 1997 Design Show of Excellence AIGA Minnesota, 1997 Design Show of Excellence Green Leaf Award AIGA, Graphic Design USA 18 1997 Greening of Design Award* Conservatree's Greenline, December 1996: Article on Studio Flux "Graphic Design"
Studio Flux Business and Promotional System HOW, 1999 International Design Competition AIGA Minnesota, 1998 Design Show of Excellence AIGA Minnesota, 1998 Design Show of Excellence Green Leaf Award AIGA, Graphic Design USA 18 1997 Greening of Design Award: Studio Flux business cards* *In the Smithsonian Cooper Hewitt National Design Museum's archive Press Step-By-Step Graphics, May-June 1999: "Envelopes not required" an article featuring Studio Flux V-mail
portevo Sports Complex Identity Logo 2002
Target Archer Farms Sparkling Water Packaging Communication Arts, 2005 Design Annual
Choxie Signature Packaging Graphic Design:USA, 2009 American Package Award - Structural and Technological Innovation Communication Arts, Design Annual 50, 2009
Fan Packaging Creativity 32, 2002 Award of Distinction Global Corporate Identity, 2003
Henckels Knife Packaging The 2001 Summit Creative Awards Bronze
Holiday 2006 Campaign RACie: Retail Award for Creativity, Innovation and Excellence Bronze - Holiday 2006
Large Multi-Media Campaign
Holiday 2006 Press Kit HOW, 2008 International Design Graphic Design Annual RACie: Retail Award for Creativity, Innovation and Excellence Gold Print, Regional Design Annual 2007
Holiday 2006 Bright Nights Campaign RACie Retail Award for Creativity, Innovation and Excellence Gold - Holiday 2006 Bright Nights Campaign AIGA 365: 28 Bright Nights Union Square Park Interactive Experience Design, 2007
Juror Notes "I remember seeing this delightful project on a cold winter's evening and smiling widely at all the little kids having a blast as they tumbled around in these imaginary snowflakes. Like The Gates, this project was completely unnecessary, but a lovely addition to otherwise bleak New York City winter nights."
Michael Graves for Target (Brand) Smithsonian Cooper-Hewitt, National Design Museum 2003 National Design Awards honoring Target with the Corporate Achievement Award
"This award is given to a corporation or institution that uses design as a strategic tool of its mission and exhibits ingenuity and insight in helping to advance the relationship between design and the quality of life in the United States.)(The 2003 National Design Award for Corporate Achievement will be awarded to Target for its emphasis on good design and aesthetics, which is central to its success as a business and a brand. As a "curator" of good design, the company commissions product lines by some of the most talented designers today – including Michael Graves, Philippe Starck, Isaac Mizrahi and Stephen Sprouse -- to expand the store's product labels at modest prices. From its headquarters in Minneapolis, Target has democratized design and made a major impact on the education of the American public about its daily benefits. A brilliant retailer, the company's design savvy extends to its store design, advertising, branding and graphic image as well, all of which embody the Target "Fast, Fun and Friendly" ethic. Today over 96% of American consumers recognize the red bull's eye as the Target logo without any further explanation."
AIGA National, 365 AIGA Annual Design Competition: Gold Certificate of Excellence for Michael Graves In-Store Branding System
Michael Graves Broadsheet ("Pops Up" Version) Print, 2002 Regional Design Annual Creativity 32, 2002 Award of Distinction HOW, 2002 International Design Competition
Michael Graves Broadsheet (Garden Version) RACie: Retail Award for Creativity, Innovation and Excellence, 50 Awards 2002 Summit Creative Awards Silver AIGA Minnesota, 2001 Design Show of Excellence
Michael Graves Print Advertising Campaign Graphis, Advertising Annual 2002 The 2001 Summit Creative Awards Bronze: Graves Telephone Ad The 2001 Summit Creative Awards Bronze: Graves Games Ad The 2001 Summit Creative Awards Silver: Tea Kettle Ad
Phillipe Starck for Target Packaging Smithsonian Cooper-Hewitt, National Design Museum 2003 National Design Awards honoring Target with the Corporate Achievement Award (see Michael Graves) American Corporate Identity 19, Award of Excellence: Packaging IDSA Industrial Design Excellence Award 2003 Silver: Packaging IDSA Industrial Design Excellence Award 2003 Silver: Packaging Strategy
"The Starck Packaging Strategy, invents new fold-up form that use shrink-wrap. Packaging creates considerable salesmanship for Target's Philippe Starck designs. Philippe Starck's face and commentary of his design are on the packaging. The understated design strategy shows how design can grab the customer's attention in a quiet way. Created a buzz over an "in-and-out" program for Target around Starck-designed products"
Communication Arts, 2002 Design Annual AIGA Minnesota, 2002 Design Show of Excellence
Style Lamp Mix and Match POS Guide Critique Magazine, The Big Crit 2000 The 2001 Summit Creative Awards Gold
Virgin Pulse Packaging American Corporate Identity 20, Award of Excellence Press Novum: World of Graphic Design 09/2001 "Design Defines the World" [Design Guys] article featuring many Target projects
The Willey House The Willey House Flip Book AIGA Minnesota, 2006 Design Show of Excellence Good Design Awards 2004
thewilleyhouse.com AIGA Minnesota, Exhibit A: The 2004 Interactive Showcase: Community/Education Category The Minneapolis Heritage Preservation Commission & Minneapolis chapter of American Institute of Architects: Community Education 2004 Minneapolis Preservation Award Creativity 33, 2003 Award of Distinction