Goodby, Silverstein & Partners, Senior Creative (Art)
Currently at GS&P I have the pleasure of working for a variety of clients (HP,
Chevrolet, Chanel, Sonic, Sprint and Specialized) and the even bigger pleasure of working directly with Rich Silverstein and Christian Haas (ECD & Associate Partner).
I specifically provide digital expertise, and I regularly participate in new business pitches. Find a more detailed description of my capabilities below. [2009- Present]
R/GA, Associate Creative Director
At R/GA I worked on two successful new business pitches; Mastercard and Taco
Bell. I was able to learn from some big brains, working directly with Nick Law (CCO), Kris Kiger (SVP) and Mauro Cavelletti (ECD). I was also the West Coast creative representative for the creation of the B&N Nook eReader (providing creative
guidance for backend/frontend development vendors). Along with helping to lead
San Francisco's creative team, I taught the MAS Greenhouse Program (guiding
12-15 students, 6 weeks at a time through real R/GA projects). [2009]
Goodby, Silverstein & Partners, Senior Creative (Art)
At GS&P I worked primarily on the Sprint and GE accounts as one of the (few)
senior Interactive creatives. I was instrumental in establishing Sprint's online
presence visually and enforcing the rollout and useage of it's newly developed
brand. Most recently, I was the senior creative on the GE account, and played a
key role in winning the business and maintaining it's success. [2007- 2009]
Butler, Shine, Stern and Partners, Interactive Creative Director
At BSSP, I was the head of the interactive creative department (6-8 people, $3M annually), leading the creative team to achieve results-oriented success strategic marketing integration. Involvement in each project included: creative direction, art direction, conceptualization, conceiving and creating experience design solutions
that fulfill strategic business objectives, effective communication of design
strategies and concepts, effectively selling ideas, client liaison, efficient budget/
time management, project coordination, implementing process and procedures
initiatives, team leadership, mentorship, and team building. [2007]
henderson bas kohn (MDC Partners), Creative Director
I assumed the Creative Director role when the current CD left, overseeing all
accounts. See below for details. [2006]
henderson bas kohn (MDC Partners), Associate Creative Director
At hbk I was the creative head of the Nike and Toyota/Lexus accounts. Working
with the CD, I helped to provide mentorship and guidance to staff in the creative department on all accounts (14 people, $6M annually). This involved: creative direction, art direction, conceptualization, execution of visual designs, leading large photoshoots and sound recordings, effectively selling ideas, client liaison, efficient budget & time management, and project coordination. [2003- 2006]
Switch interactive, Art Director
My role at Switch involved conceptualization, art direction, design, and design production of complete branding campaigns for both print and web, project coordination, client liaison, press checks, supplier/vendor coordination and orchestrating production teams. [2000- 2003]
Fleming Design, Senior Designer (name is no relation)
Role at Fleming Design involved designing complete branding packages, point-of-purchase campaigns, and identities for both print and web. Our same last names
are no relation. [1999- 2000]
http://www.shanefleming.com/shanefleming.html