RANA FAURE | 144 Old Post Road South, Croton on Hudson, NY 10520
www.ranafaure.com |
[email protected] cell 917 751 6260 | home 914 271 0028
Creative, entrepreneurial executive with over 20 years of management and photography experience. Expertise includes creative direction, hands-on photography, photo art direction and production, budget planning, asset and archive management, artist relations, staff development and operations, workflow analysis and restructuring.
WORK EXPERIENCE
MOTHER IMAGE, LLC
CREATIVE DIRECTOR/FOUNDER (2002 – Present)
Co-founder of Mother Image, LLC a commercial imagery collection focused on authentic lifestyle images. Partnered on business development, launch plan and operations to bring collection to market via commercial portals through image distribution networks such as Getty Images, Corbis, Cultura and SuperStock. Principal content creator with additional responsibilities including branding via imagery and marketing materials, contract negotiation, channel sales and distribution.
FIBER FOTO, LLC
PRINCIPAL/PHOTOGRAPHER (2002 – Present)
Versatile photographer handling advertising, editorial and commercial assignments. Commissions include lifestyle, still life, tabletop, interiors and fine art photography. Other projects include customized image libraries for clients creating content with art directors and designers as well as directing stock footage in film and digital formats.
GETTY IMAGES
DIRECTOR OF PHOTOGRAPHY NY (2000 – 2002)
Charged with integrating the creative teams of The Image Bank, Tony Stone and FPG/VCG NY offices after Getty acquisition. Re-engineered systems and policies, determined best practices, created and implemented transition plan. Predicted, planned and selected over 15,000 commercial images needed annually for licensing brands. Ran creative brainstorming meetings to create relevant, commercially viable content to meet clients’ needs and sales objectives. Developed, organized and presented creative workshops for photographers. Targeted key accounts, creating a direct link to clients by establishing communication channels including monthly presentations of new imagery. Developed and maintained relationships with over 2,000 photographers including contract, policy and process reforms. Developed and managed annual objectives, budgets, training and performance reviews for a staff of 30+.
FPG
DIRECTOR OF PHOTOGRAPHY (1996 –2000)
Established creative direction and sourced over 60,000 images annually. Produced multiple catalogs and digital products. Oversaw relationships with 2000+ photographers, championing their needs while balancing corporate objectives to ensure that contractual and relationship obligations were fulfilled. Developed legal and financial policies, generated annual objectives and budget. Managed and trained a staff of 25.
PHOTO OPERATIONS DIRECTOR (1993 – 1996)
Headed a staff of 30 to implement the seamless image flow from concept to client delivery including digital product development and catalog production. Coordinated content process through multiple departments, managing problem-solving taskforce to define policy and standards. Evaluated and implemented new streamlined workflow resulting in increased productivity. Part of team charged with transitioning an analog structure to digital technology including assuring image quality and establishing digital standards, keyword policies and rights management. Eliminated large-scale image processing backlog within budget and on deadline. Represented company at industry conferences.
PHOTO RESEARCH MANAGER (1992 – 1993)
Managed photo research team of 25 responsible for fulfilling client photo requests with quality research. Increased productivity by streamlining procedures while maintaining staff levels. Participated in general company management including marketing, sales and production as part of executive team. Coordinated with sales to meet targets and budgets. Generated annual objectives and budget, personnel performance reviews.
ADDITIONAL EXPERIENCE
CULTURA
EDITOR/ART DIRECTOR (2009)
Edited submissions of images from contracted photographers, adhering to deadlines and creative goals for photo/content agent based in London. Worked in virtual office with photographers based around the globe. Provide “long-arm” art direction to focus photographers on producing imagery that is on brand creatively and in demand.
TELEPHOTO
LIBRARY MANAGER/EDITOR (1991 – 1992)
Handled photo research and reorganization of photo library for acquisition. Duties included portfolio reviews and editing submissions.
SEVENTEEN MAGAZINE
PHOTO EDITOR ASSISTANT TO ART DIRECTOR (1990)
Selected, assigned and produced photography and illustration for publication. Worked with art director to produce final magazine layouts and coordinate print production during transition to desktop/digital publishing/design process. Organized an archive of images from published work for reuse and syndication.
SUPERSTOCK
LIBRARY MANAGER AND EDITOR (1987 – 1990)
Managed in-house film processing lab and color processing line quality and efficiency. Oversaw international distribution to agent network. Handled catalog editing, layout and print production.
EDUCATION
Syracuse University, School of Visual & Performing Arts, Syracuse, NY
New York University, School of Continuing Education, New York, NY
International Center of Photography, NY
PROFESSIONAL DEVELOPMENT
Ongoing education at seminars and workshops on management, business process e-engineering, teambuilding and multi-tasking. Trade associations: current PACA, ASPP; former ADC, NYNMA and AIIM. Developed and presented at internal company workshops in NY and LA, speaker at PDN’s PhotoPlus seminars.
COMPUTER SKILLS
Mac & PC literate: Microsoft Office, Adobe Creative Suite, FileMaker, Goldmine, Aperture, Quicken, virtual office systems and more.
REFERENCES
References and portfolio available upon request.
