Isthetic N.Y. Proprietor currently since February 1997 Provide creative services to companies including L’oreal, Coty and Universal Music Group from developing concept to production. Projects include skin care and fragrance gift sets, promotional collateral, corporate identity and CD packaging.
L’oreal, N.Y. Freelance Designer March 2011 - current Package design for Matrix hair care, collateral and point of purchase materials.
Coty Inc., N.Y. Freelance Art Director July 2011 - February 2012 Designed men and women special holiday fragrance gift sets including of over seeing production such as photo retouch of products.
GRP Recording Company N.Y. Art Director August 1996 - February 1997 Designed CD packaging from concept to art direction of photography session for various Pop, Rock, and Jazz artists including Diana Krall, George Benson and Al Jarreau. Maintained consistent artistic vision and branding as implemented in all advertising, marketing and communication initiatives.
Warlock Records, Inc. N.Y. Art Director March 1995 - August 1996 Started up and ran in-house art department including budget compilation of projects from photography session to production and coordinated entire printing/production process including project management, selecting vendors, overseeing proofing and quality assurance checks. Involved in conceptualization and stylistic direction of all projects and provided direction and orchestrate work of freelance designers and photographers.
Guitar World Magazine. N.Y. Freelance Associate Art Director September 1994 - December 1994 Editorial design and artistic responsibilities of monthly special featured articles.
USA Networks. N.Y. Freelance Senior Designer April 1994 - July 1994 Created print advertisements and promotional items such as quarterly promotional kits.
Hans Küng Associates. N.Y. Freelance Graphic Designer December 1993 - April 1994 Designer and production of Tissot print advertisements. Assisted in production of Swiss Air seasonal brochures, Charles Jourdan catalogue, Swatch, and Hamilton print advertisements.
PolyGram Records, Inc. N.Y. Graphic Designer June 1990 - December 1993 Design and production of compact disc, album, and cassette covers for various Pop, Rock, Jazz, Classical and Latino artists. Responsible for print advertisements and promotional items such as limited edition CD Digipacks, T-shirts and artist posters.
Two time Grammy Award nominee for Best Boxed Recording Package. Two time Print magazine Design Annual Award for special CD packaging. Three time Creativity magazine award winner for CD packaging. Communication Arts magazine Design Annual winner for CD packaging. American Institute of Graphic Arts Award for CD packaging. American Graphic Design Award for CD packaging. The New Logo Design Competition for self-promotion logo.