When labels are required, I’m a designer and creative director. The rest of the time, I’m not so concerned with roles as I am with seeing through the customer’s eyes. My rational approach to the creative process makes points with Execs. My affinity for typography, color theory, ephemeral art, and obnoxious music keeps a place for me with the Creatives.
A lot of my blood, sweat, and tears is invested in branding kits and web UI/UX. I like type, color, pixels, paper and ink, and my kids (they help me think clearly). I like to work from the inside to make things look right from the outside. The majority of my time these days is devoted to the web: e-comm sites, email campaigns, and mobile and tablet sites.
I really like my job.