BARBARA J BRUTON- RICHTER
[email protected]760-294-5414
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SENIOR GRAPHIC DESIGNER
Inventive and highly charged Sr. Graphic Designer with 10+ years
experience amplifying branding campaigns with innovative
advertising, marketing, and print designs. Uses a collaborative
working style to build and maintain "win-win" partnerships that create
client loyalty. Commended for leading with a deadline-driven emphasis
and delivering exceptional campaigns that conform to budgetary
requirements.
PRINT DESIGN
Branding/Logo Design
Business Collateral
Magazine Ads
Direct Mailers
Packaging/ Dies/T-Shirts
Newsletters/Labels
Posters/Banners/Signs
Tradeshow Booths/Billboards
PHOTOGRAPHY
Photo Editing
Photo Shoot Direction
Retouching
WEB/MULITMEDIA
E-mail Blasts
Banner Ads
Art Direction of Web Site Design
PowerPoint
Art Direction of Video/TV Spots and
Interactive Displays
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PROFESSIONAL EXPERIENCE
Baker LLC, Printing Solutions, Escondido CA
Senior Graphic Designer, Graphic Department Manager - 2008 to 2012
Supervised creative personnel and contractors. Scheduled,
delegated, maintained project timeline and budget, and drafted
concepts from inception to print/publishing. Recognized for offering
exceptional creative solutions.
· Project Management: Sped up the design process at least 65%
while maintaining a high quality standard by instituting a new,
efficient account management system.
· Bottom-Line Driven: Earned an average of $8,000 to $11,000
per month, exceeding the graphic department minimum by 63%.
· Increase Leads and Prospecting: a specific client’s marketing
tools(catalog, branding kit, logo) to create a current, upscale brand.
Sales for this client increased 45% in such a short timeframe that they
were able to buy out a competitor.
· Financial Oversight: Unified disjointed sales tools for another
client into a single, attractive brochure and reduced their overall
marketing costs 35% with this consolidation.
· Customer Service and Meeting Deadlines: Recognized for
offering a high standard of customer service and for owning the
project management process. End-to-end project management
resulted in 100% of timelines met.
· Software Knowledge: Earned distinction as the company's only
cross platform user for both PC and Apple computers; expert use
of Adobe Creative Suite, Publisher, QuarkXpress.
Oster and Associates, Inc., Full Service Marketing Agency, San Diego, CA
Art Director, Production Director - 2000 to 2008
Began as an Art Director and earned a promotion to Production
Director through innovative and effective campaigns. Directed
vendors, produced formal estimates, found qualified vendors, and
negotiated contracts. Led creative teams (artists, typesetters,
printers) and delivered all creative department projects, often
with multiple layers of print collateral, web, TV, audio/visual, etc.
· Rebranding: Spearheaded a rebranding campaign for Organics
Unlimited. Conceived of a new logo and mascot, and redesigned
the website. Designed vehicle wrapping, newsletters, and packaging.
Successfully expanded the company into 2 new states and gained
15 new stores to carry the product.
· Clear Communication and Leadership: Managed graphic
designers, freelancers, and administrative assistant. Headed up
weekly production meetings and met with clients to determine
their needs and budget.
· Coaching and Mentoring: Trained new and inexperienced
employees on technical aspects of graphic design, and empowered
experienced employees to discover solutions.
· Production Designing: Relied upon 10+ years experience in
graphic design to create designs with the printer in mind. Fully
comprehended "mechanicals" and eliminated the need for
production designers to clean up designs for press.
· Listening to Clients: Collaborated with the web design team to
rebrand CA Botana. Listened to the client's needs and produced a
more calm and serene web presence using photo shoots and
incorporating magazine ads. Web site hits increased 40%.
· Tradeshows and Lead Generation: Designed a targeted
tradeshow backdrop for Miramar Nurseries, and sales increased
$20,000.
· Reducing Costs: Created a billboard for Big Bear Mountain Resort
and negotiated a 20% price reduction that included additional space
and a unique shape. The billboard drove at least 20% additional
business in all seasons to the resort.
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PRIOR WORK EXPERIENCE
CREATIVE SUPERVISOR at TNI Newspapers Inc., Tucson AZ | Senior
Designer/Manager at Turnermedia, LLC, San Marcos CA | Art
Director/Senior Graphic Designer at Outreach Marketing, Vista CA |
Senior Graphic Designer at EFCC, Escondido CA
EDUCATIONAL BACKGROUND
Bachelor of Arts, Graphic Design and Publication | Multnomah
Univ., Portland, OR
ACHIEVEMENTS
Gold Creative Ad Award, Addy Award, San Diego | 3 Ad Recognitions
- The Creative Awards Annual #35
SOFTWARE
Mac & PC Platform - Adobe Creative Suite 5 | QuarkXpress |
Microsoft Suite | Publisher | Dreamweaver
ONLINE PORTFOLIO
www.katambudzi.wordpress.com
