Seeking a position wherein my proven skills in Artistic & Creative Direction will combine and contribute. Creative, highly motivated and deadline-savvy. Superior work habits, dedicated and layout skills.
Consumer oriented Strategic conceptualization & designing
High degree expertise in Print design, Branding & Online concepts
Team player & team leader, able to establish effective rapport with peers, higher authorities and clients, equally alike
Have good vision for customization as per expectations
Strong understanding of scientific market research
Powerful working knowledge of Industry standard Multimedia design applications
Art Director Advertising & Brand development:
Confidential, Congo (11/2003-present)
Working at one of the leading & oldest Advertising & Communication house. Agency helping big brands making bigger providing various creative & technical solutions. Major Brands - Heineken, Castel, Cocacola, USAID, PSI, UN, etc
Serving as Art director and studio in-charge on projects from concept to completion for Industrial and commercial clients like Cosmetics, Beverages & Liquor Giants(Heineken, Castel), Food Industry etc. Completed strategic designing for logo, packaging and promotional material for Prudence condoms, a Brand from PSI
Modeling & product photography for beauty products
Design Manager Brand Strategy & design for Portico New York:
Creative Mobus Fabrics Ltd., Mumbai, India - (5/2003 11/2003)
For this Home linen company, provided brand strategies, home line product design, promotional planning, print & packaging designs, market research, photography and multimedia
Designed and developed consumer centered Home line textile designs. Packaging designs for Bed sheets, curtains and towel products
Created logo design & base line of Porticos home store - Creative Living, Your heart, home and happiness
Product prizing for various SEC segment, outsourcing of print & packaging, multimedia development
CAD Artist Brand revamping & home linen textile designs:
Bombay Dyeing & Mfg. Co. Ltd., Mumbai, India - (12/2001 4/2003)
Worked for Indias oldest Home linen company, provided young Bed sheet designs for new generation of India.
Designed effective consumer oriented young Bed sheet designs which are reason to increase business revenue across the country.
Actively participated in various consumer market researches for understanding consumer behavior and buying patterns.
Supported companys distributor conferences to target maximum sales through conventional design presentations
Multimedia Designer Interactive Multimedia CD-ROMs:
Xplora Interactive Pvt. Ltd., Ahmedabad, India - (5/1999 12/2001)
For this multimedia Development Company, supervised a CD-ROM project, created Web graphics, multimedia designs, graphic designs, print production and student training in to design.
Performed project leader duties to develop Multimedia CD-ROM Jainism simplified and Gujarati Kindergarten, also designed identity & promotional material
Designed newspaper ads for a sister concern company Xplora multimedia school, which were appreciated all over city.
Graphic Designer Print & Packaging:
Golden Era Printers, Mogwase, South Africa - (5/1998 - 1/1999)
South Africas premier print & packaging company worked in pre-press department on various assignments of packaging designs from re-design to digital proof.
Designed various print and packaging jobs
Corrugated display designs
Graphic Designer Corrugated Packaging:
Chrysalis Design Studio, Ahmedabad, India - (6/1996 - 9/1997)
A Corrugated packaging company with state of the art design studio and plant.
Re-innovation of corrugated package designs, with complete responsibility for technical aspects and quality control of the same
Corrugated display designs, product stands, furniture, and innovative corrugated ideas
M.B.A. 2007 ( Pursuing corresponding course)
Symbiosis Center for Distance Learning (SCDL),Pune, India
Graduate Diploma in Applied Art -Illustration & Indoor Advertising
C .U Shah fine arts college, Surendaranagar, India
Extensive training in Web engineering - 1999
Net Vision Technologies, Ahmedabad, India
A). Establishment of full fledged in house Pre-press & design studio
at Graphics Congo - DR Congo and Angola, including decision making on planning and procurement of software & hardware, staff training.
B). Part of the core design development team, instrumental in some of the most successful AD campaigns & Product Designing at Bombay Dyeing & PORTICO (New York) Indian operations
C). Products designed have been successful and widely accepted by consumers across the country.
Apple MAC and PC Computer skills include Photoshop, Illustrator, InDesign, Streamline, Dimension, QuarkXPress, Corel Draw, Dream weaver, Flash, Premier, Sound Forge etc.
Pre-press & Large Format Digital Printing skills includes trouble shooting & operating of Heidelberg image setters, HP Blaze, Jet-I & Mimaki Digital Printers. Apple MAC, PC & Screen scanner trouble shooting.
Languages: English, French, Hindi, Gujarati
Display Design Competition, Ahmedabad, India - First prize 1998
Organized by the National Institute of design (NID), Core Emballage Ltd., BOBST SA- Switzerland, and Khatima Fibres Ltd.
Drawing Workshop, Junagadh, India - First prize 1990
Received first prize at a workshop organized by Darbar Hall Museum, Junagadh